VANCOUVER, June 8 /PRNewswire-FirstCall/ - Near one in four enterprisesalready use tablets, and by 2013, so will the majority of businesses,according to multiple analyst and vendor surveys of Chief Information Officersand IT managers. As this installed base grows, so does the possibility forenterprises to leverage the tablet to minimize telephony costs during improvingemployee productivity and responsiveness.
"With Bria iPad Edition, business users now can carry a single device thatcombines the best of their laptop, mobile phone and deskphone," said ToddCarothers, Senior Vice President of Marketing and Products, CounterPath."Tablets are quickly becoming the essential business tool for the mobileworkforce, and we're as well seeing an increase in personal devices being usedfor work. So based upon our success with Bria for iPhone, and Bria forAndroid, the iPad Edition was the natural straightway step to address both emergingtrends."
Bria iPad Edition 1.0 supports multiple VoIP (Voice over Internet Protocol) accounts and SIP protocols,Bluetooth headsets and native iOS multitasking. This enables business usersand prosumers to access multiple personal and business accounts whilesimultaneously utilizing other applications or accessing documents on theiriPad while a call.
Capable of working with any VoIP service provider, Bria iPad Editionsupports hosted VoIP and IP-PBX (Private -Automatic- Branch Exchange)s, effectively turning the iPad into a mobiledesktop phone. Bria includes a list of pre-configured, CounterPath-approvedITSPs, making VoIP account set-up fast and easy for users who either lack aVoIP provider or already use a CounterPath-approved ITSP.
Unlike other VoIP voice applications marketed for the iPad that wereintroduced primarily for the iPhone, Bria iPad Edition is designedspecifically for all Apple iPads. This iPad-centric foundation means that BriaiPad Edition leverages the device's large, high-resolution display, providinga richer user experience that enhances the features found in the Bria iPhoneEdition.
Bria iPad Edition's separated navigation panes make it effortless to findcontact information and initiate calls. A one-touch popover dialpad iselegantly minimized but easily accessible at all times, during the iPad'snative keyboard is as well available for entering alphanumeric SIP URL/addresses.
According to Infonetics Innovation, the VoIP services market reached near$50 billion in 2010. With more than 19 million iPads sold worldwide, Applecurrently holds the majority of the growing tablet market. "CounterPath's BriaiPad Edition meets the needs of these rapidly converging markets, serving boththe prosumer and enterprise consumer segments," Carothers said.
Like Bria iPhone Edition, Bria iPad Edition 1.0 integrates seamlessly withother CounterPath desktop and mobile VoIP solutions, as then as withenterprise and carrier infrastructure equipment from major vendors.CounterPath as well develops customized white-label versions of Bria iPad Editionfor carriers, OEMs and enterprise clients worldwide.
A version of Bria iPad Edition that includes support for video calls, SMS,Instant Messaging and presence will be available later this year.
CounterPath Corporation is an award-winning provider of innovative desktopand mobile VoIP software products and solutions. The Company's product suiteincludes SIP-based softphones, server applications and Fixed MobileConvergence solutions that enable service providers, enterprises andOriginal Equipment Manufacturers to cost-effectively integrate voice,video, presence and Instant Messaging applications into their VoIPofferings and extend functionality across both fixed and mobile networks.
CounterPath's clients include some of the world's largesttelecommunications service providers and network equipment providers includingAT&T, Verizon, BT, mobilkom Austria, Avaya,BroadSoft, Cisco Systems, Metaswitch Networks and Mitel.
